Adam Bleibtreu
adamb@retailmediacompany.com


Adam Bleibtreu is the CEO of Retail Media Company (RMC).  Adam is responsible for overseeing the company’s media initiatives, specifically the integration of media and technology within shopping centers and retailer operations.

Adam is one of the foremost authorities in Digital Signage and IPTV networks. His 25 years of experience in advertising, media and marketing include the design, implementation, and integration of the first digital networks in themed restaurants, shopping malls and conventions centers in the United States. Some of his recent work includes co-founding and launching Gas Station TV, the foremost digital signage network located in gas station forecourts. In addition, he was the VP of New Media for the Hollywood & Highland project, a mixed use facility in Los Angeles that includes the Academy Award Theater, a 450-room hotel and 400,000 square feet of retail space. He was responsible for not only the Network, but also for generating over $25 million in guarantied revenue from media sales from the project.
 

Adam also served as the initial VP of Creative Services and Advertising for the WB Television Network, where he supported the launch of both the Network and its shows. Prior to the WB, for five years Mr. Bleibtreu served as the Director of Advertising for LA Gear, where he led the advertising and media efforts, which supported over $1 billion of sales.

Adam’s experience covers the spectrum from content development and production through scheduling and programming networks. As an award winning producer and director as well as a senior marketing executive, Mr. Bleibtreu has a body of experience that allows him to create networks which provide a relevant viewing experience for their audiences.